The lifestyle business you are building becomes possible when you have the right systems in place

When your systems are built for freedom, sales don’t stop while you explore amazing places like these:

📍Iceland

📍Perú

📍Colombia

📍Uruguay

Let me introduce you to your invisible team: They handle the heavy lifting so you can take time off and your business keeps growing.

🤖 AI

🔄 Automation/Systems

🛠 Tech Tools

Systems = Freedom

A system is just a repeatable way to get something done faster, easier, and without starting from scratch every time.

These are the types of systems I help you build

Lead Generation Systems: Create your own email list with this simple funnel: opt-in page → freebie delivery → welcome sequence.

Internal Operations Systems: Notion templates you'll need for your daily business operations.

As a coach and course creator, systems are how you free your time, lower your stress, and scale without working 24/7.

Meet Your Systems Expert

Work with Roxana Lafuente
Senior Software Engineer with 8+ years of experience
Funnel Builder, Systeme.io certified
Marketing Enthusiast, Influencer School by BossBabe certified.
Fun fact: You can find me on the Madden 17 credits (Globant Software Developers)

An image of Roxana Lafuente in Colombia, traveling while her funnel was working for her on autopilot

Let’s Build the Systems That Set You Free

This is what my managers at Booking.com said about working with me

An image of Roxana Lafuente, a software engineer and funnel builder

Here's why you'll want to work with me

I built systems at big tech companies now I build them for solopreneurs like you.
I understand the lifestyle you're building, because I've built it for myself.
I’ll show you how to set up your systems with simplicity and confidence, even if tech has always felt overwhelming.
I believe systems are your invisible team, freeing you to scale and live as you wish.

Explore How I Teach You to Build Your Freedom Systems

You know you need systems but you probably struggle with the tech to set them up...

These are the tech struggles I see in my clients every day, do you relate?

What is the first system I should set up?

A simple Lead Capture + Follow-up system: it's a way to collect emails from potential customers. Once your offer is ready, you definitely want to tell this list about it! You can use my free Systeme.io template to build this system faster.

I hate dealing with tech. Can I avoid it completely?

You don’t have to love it, but avoiding it entirely holds your business back. With the right guidance, you can set things up quickly and move on to what you enjoy. I'd love to guide you to so you can set up the essentials.

What if I choose the wrong platform?

The perfect platform does not exist! Each of them has pros and cons, but most can grow with your business. Even if they don’t at some point, you can always switch later on. Instead of worrying about perfection, choose a tool that fits your current needs and take action. You can always adjust later. P.S: I built my whole business in Systeme.io and I love it.

Help! I keep postponing setting up my systems...

Postponing often occurs because either you don’t enjoy it or don't know how to do it. Either way, it'll help you to set a deadline, find an accountability system, and consider getting some sort of guidance, it'll make the process easier. Wink wink, I'd love to guide you when you're ready.

Technology shouldn’t be a barrier—it should be a tool for growth and success. I’m here to help you leverage it to achieve your goals.

Looking forward to working with you!